"It is not our differences that divide us. It is our inability to recognize, accept, and celebrate those differences." - Audre Lorde

#audrelorde

What are your TOP 3 Skills that you pride yourself on? Let me know in the comments below 👇🏼

Did you know that these skills could be turned into an online business that gives you the freedom to live life on your own terms….

Imagine doing what you love and what you’re good at whilst being in total control of your time & life you build around doing the things you enjoy… Be it spending more time with family, creating more space for self-care, travel, reading or meditating.

Everyone has their season but are you willing to clap for others while you’re not in your winning season?

Success takes time and perseverance but above all it takes positive thinking even when it’s not your winning season.

Surround yourself with positive and supportive network of women.

Ladies, we want to hear from you!👂

What kind of branding strategy have you implemented for your business?

👍 - Rational
❤️ - Emotional
😮 - A Mixture

Having a clear understanding of your branding strategy will help you create a stand out brand against your competitors, and increase the quality of your messages to your audience. It is like a guiding light for you while you develop your brand personality!

Are you reaching your audience with emotional messages or ones that are based around the quality of the product/service? Are you connecting with your audience or building awareness around your business?

Save this post for later when you are building your strategy!

Self promotion is not easy but does it work?

YES!

You need to become confident with promoting yourself and your BOSS like attitude!

-Update your website
-Have a media Bio
-Be on Social

#zimbuddy #businesstips #business #zimbo263 #businesswomen

Let's support each other, comment down below!

𝘉𝘳𝘢𝘯𝘥𝘪𝘯𝘨 𝘛𝘪𝘱𝘴 𝘧𝘰𝘳 𝘕𝘦𝘸 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘖𝘸𝘯𝘦𝘳𝘴

Starting a business could be somewhat overwhelming. But having profound steps and systems to follow will make things flow smoothly in place.

𝑹𝒆𝒔𝒆𝒂𝒓𝒄𝒉
Knowing your target market deeply will not just help you position yourself in the market but will also help improve your offer that will stand out among the crowd of competition.

𝑪𝒓𝒆𝒂𝒕𝒆 𝑪𝒍𝒂𝒓𝒊𝒕𝒚
Strategize according to who your target market is.

Your brand personality, your brand voice, and the whole foundation of your brand should solely be made with your target customer in mind. Create clarity of how will you be able to meet them in the pages of their books. As much as possible set aside your bookmarks of favorites and start focusing on what they want. If not, they might turn their eyes on the next book on the shelf. We don't want that.

𝑪𝒖𝒓𝒂𝒕𝒊𝒐𝒏
Design based on your strategies. One of the common mistakes of new business owners is spending a lot of time polishing their mood board and aesthetics first before actually establishing a strong strategic brand framework.

Lastly, would be...

𝑩𝒓𝒂𝒏𝒅 𝑬𝒙𝒑𝒐𝒔𝒖𝒓𝒆